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DELIVERY MODULE About 2 weeks

Website Addon・Starter Conversion Optimisation

Run a strategy session to identify the highest-value conversion opportunities on the existing website, then build and place HubSpot forms, pop-ups, and CTA buttons on key pages.

Delivery module

AU$960

About 2 weeks

Enquire About This Module Enquire About This Module

What this module actually does

Included

Client has HubSpot forms, pop-ups, and CTA buttons live on their key website pages, capturing leads from existing traffic.
Form submissions create contacts in HubSpot with the correct lifecycle stage and trigger notification emails to the team.
Pop-ups are configured with targeting and trigger rules so they appear at the right time on the right pages.
Client has been walked through all conversion elements and knows how to view submissions in HubSpot.

Not included

A/B testing or conversion rate analysis
Copywriting for forms, CTAs, or pop-up messaging (client supplies all copy)
Integration with third-party tools beyond native HubSpot features
Ongoing optimisation or performance reporting post-handover
Design of new page sections or templates
Custom-coded form styling or pop-up behaviour
Landing page creation
Blog creation or content production
Email automation triggered by form submissions (separate automation module)
More than 4 forms, 4 pop-ups, or 4 CTA buttons
Chatbot or live chat configuration

How it runs

Kickoff

We confirm exactly what the module needs to do and sort out the access we need, so there's no delay once work starts.

Build

We build and configure the module in your portal, working from the scope we agreed.

Handover

You get it tested, documented, and walked through with your team.

What we need from you

List of key pages where conversion elements should go, needed before Conversion Strategy Session
Marketing Hub or Content Hub on Starter or above (needed for pop-ups and CTA buttons), needed before Pop-up CTA Build
Partner Admin access to HubSpot, needed before Form Build and Configuration
Copy for form fields, labels and thank-you messages, the lifecycle stage for each form and who gets notified, needed before Form Build and Configuration
An introduction to your website developer if your site is not on HubSpot, needed before Form Build and Configuration
The HubSpot tracking code on every page of your website if it is not on HubSpot, needed before Pop-up CTA Build
Copy for pop-up headlines, body text and buttons, needed before Pop-up CTA Build
CTA button text and destination URLs, needed before CTA Button Configuration

What do I actually get at the end?

A part of your HubSpot portal that's built, tested, and documented, plus a handover so your team knows how to use it.

How long does it take?

The timeline shown above is a rough guide for this module, counted in weeks from the point scope and access are confirmed. It moves with how quickly your team can give us access and sign-offs.

Can this be combined with other modules?

Yes. Modules are often bundled into one Build Project, so if you need more than one, we scope them together.

Want this module in your scope?

Enquire and we'll come back with timing and how it fits with everything else you need.

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